Web Design Company
Best Website Design Companies - Award Winning Web Designer | HLM - designs-collage

Website Design for Lead Generation

Be the trusted resource.

Lead generation websites have one goal- to be the number one trusted resource to potential customers online. That means not only creating content for your web design that answers the questions people are searching for, but also presenting it in on pages that are clean, organized and engaging. Search engines look for relevant content and visitor engagement when deciding to show your pages in search results. It’s no longer enough to just look good, it’s about your web design demonstrating authority through content, being persuasive, and guiding your visitors to take the next step.

Best Website Design Companies - Award Winning Web Designer | HLM - magnet

Website Design for SEO

Attract your
ideal customer.

When it comes to visibility online content is still king, but there is more to content in your web design than keywords. We design fast, flexible, mobile friendly websites on our MYCE platform. They are easy to update with new and relevant content, blogs, videos, specials, and social media feeds. Engaging your website visitors is a big part of earning trust and credibility with search engines; ultimately moving you to the top of search results and driving more leads.

Best Website Design Companies - Award Winning Web Designer | HLM - building

Website Design for Small Business

Utilize your most versatile marketing tool.

HLM websites give small businesses a leg up when it comes to getting more leads. Compared to other web design companies, our websites are built for performance on our own MYCE® platform and include built-in intelligence from our own Footprint™ technology. Together, they allow you to manage your leads, set up promotions, see your results, and produce the kind of reporting you need to understand everything we are doing for you.

Best Website Design Companies - Award Winning Web Designer | HLM - updating

A Website Platform for Everyone

Updating your website is easy on MYCE

Making changes and updates on your website doesn’t need to be frustrating, expensive, or time-consuming. HLM’s MYCE platform makes it simple for your to make additions or changes yourself, or our expert team is always ready to do it for you. We want you to focus on what you want to say to visitors to your website, instead of the logistics of saying it.

Your Countdown to Success

Research & Discovery Research & Discovery

Your project starts with our team of experts reviewing the sale, researching your market, industry, and competitors, and getting together to talk about your project even before we meet with you.

Kickoff Meeting Kickoff Meeting

Our first meeting is all about getting to know you and understanding your web design goals. You’ll get to know the team that will ensure your success. and together, we’ll walk you through the process of getting your website designed.

Content Creation Content Creation

We’ll need some input from you, and our team of experienced writers will create the persuasive content that positions your website as an authority to the search engines, and the best choice amongst your competitors. Their number one goal is to turn visitors into leads.

Design & Development Design & Development

We know change is hard. We’re here to make your ideas real and your goals a reality. Our web design and web development team will create a unique experience that elevates your brand and engages your website visitors.

Launch Launch

After you're thrilled with your website, we'll do all the back-end stuff to launch your website live, including coordinating with any other partners you may have. We will ensure a seamless transition to your new and improved website experience.

On-going SEO Optimization On-going SEO Optimization

We like to say, “A website is never finished.” In addition to easily making any content additions or changes that are needed, after your web design launch our SEO experts will continue to aggressively optimize your site. We monitor your page rankings and conversions, making adjustments in both strategy and tactics if you're also investing in search engine optimization.

With Digital Marketing, the Sky’s the Limit. Find out where a better HLM website design will take you.

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Our Experts are here to help.

Let’s Talk About Your Project

Understanding your needs and expectations are the first step to seeing if we’re a good fit for each other. So let’s jump on a quick call and get to know each other. If we’re a good fit, we’ll provide a free website and SEO analysis along with a customized proposal for you to consider. So let's jump on a quick call and find out!

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How do I choose a web design company?
Like any decision, you're placing a lot of trust in experts in an industry you may or may not have a lot of familiarity with. When it comes to evaluating trust, we recommend looking for signals like reviews from customers and diversity of work. Does the web design company I’m considering do a great job for customers? Is the web design company I’m considering capable of understanding my industry in my market? The key to a great performing website is connecting with your customers. We recommend choosing the web design you connect with most. Every HLM project starts with a kickoff where our expert team brings their industry experience and gets to learn about what’s unique about your company and customers. This is the first step in maximizing your website’s performance.
See High Level Marketing's local web design and development companies:
WordPress vs MYCE
It starts with the core purpose of each platform. While Wordpress was designed as an optimal blogging platform, MYCE was designed as the optimal platform for search engine performance and to scale with a business as it grows. In benchmark testing, very few platforms can compare to the speed of MYCE, which Google has verified is a critical ranking factor for optimal SEO. MYCE has many built-in features like inner-linking technology and condensed display files without having to manage multiple plugins like Wordpress. Every MYCE site is built ADA compliant to ensure every person is able to access your site, while with Wordpress you may be missing out on business and opening yourself up to liability.  We support websites built on both Wordpress and MYCE and can provide the recommendation for what platform makes sense for the long term of your business.
Do I need a website or just a landing page?
Like asking if you need a food truck or a restaurant, it depends on the goal. With a food truck (landing page) you're limited to the amount of options you can have. However, for a Paid Ad campaign with a highly specific focus, a landing page is typically recommended to focus people on converting on that page. With a website, like a restaurant, you’re able to give people many more options. HLM uses both website and landing page tactics combined for many businesses to achieve optimal results.
What is website marketing?
Website marketing is the promotion of your website to generate exposure and traffic. After all, what good is a great website if no one goes there. HLM specializes in not only a great website, but the marketing (promotion) or your website through search engine optimization and paid advertising.

How Does an HLM Website Get You More?

The right tools. The right platform. The right people.

Footprint™
Powerful Technology
  • 24/7 Dashboard with Google
  • Analytics & My Business integration
  • Core70 Citations
  • Reviews Platform
  • Promotions Platform
  • Integrates with most 3rd party platforms
MYCE®
Fast & Flexible Platform
  • Built for responsive sites
  • Best structure for SEO
  • Fastest load speed
  • Easy to update
  • Easy to restore content
  • Anti-spam protection
  • SSL security
  • High performance hosting
  • Automatic backup
Experts
Certified Industry Experts
  • Our teams are accessible
  • Our strategies are impactful
  • We make ideas real
  • We keep you connected
  • We hold ourselves accountable
  • We deliver

Partner with HLM and get more of what you need to grow your business.

How to Choose the Right Web Design Company out of the Best Web Design Companies

With how many web design companies there are to choose from, how do you pick the right one for your website design project. We've answered many of the common questions we get regarding helping both small businesses and large enterprises make the right decision from all the web design firms out there.

Understanding Web Design Companies and Selecting Your Web Designer

Should your marketing firm handle your web design and development?

It depends on the specialties of your marketing firm and their capabilities as a web design company. Many marketing firms specialize in branding and engaging customers with creative ads and messaging, but can often send your web design and development project to a 3rd party which may be an offshore company. HLM handles the entirety of marketing your brand and the full completion of your web design project in-house so that you end up with the best result.

What strategy should I use to select the right web design company or web designer to design my website?

We always recommend looking at web design companies' portfolios to make the best determination. Do the styles of the web designs you see align with your vision? Does the web design company you're considering have a diversity of work that would indicate they can handle the individual vision you have for your website project? If you're in a specific industry, often it can make sense to work with a web design company who specializes in your industry and who might have a little less diverse web design portfolio, but have more specialty in understanding your industry. With specialization can come opportunities to assist you with all aspects of digital marketing including SEO, social media, and paid search advertising.

How many web designers are out there?

Every time a web design company opens up an angel gets its wings. It happens a little less often than a bell ringing, but you can see the point. There's a lot of web design companies out there to choose from all promising great results. Our recommendation is to look beyond the portfolios and check out the things that are hard to replicate like a great review reputation and lots of web design client testimonials.

Is there a difference between web design companies and a top web design firm?

Best Website Design Companies - Award Winning Web Designer | HLM - 462183549Essentially a top web design firm like High Level Marketing is the market leader when it comes to being compared against their peers in the web design and web development space. Anyone can start a web design company, but the companies that rise to the top are the companies like High Level Marketing whose work consistently rises to the top. The top web design firms are able to start with the right strategy for your business and build from there with expert graphic design, search engine optimization consideration, a focus on user experience and lead conversion, and ways to maximize your social media marketing.

Is there a difference between a marketing agency, web designer, and web design companies?

Yes. often a company will specialize in marketing, but not the technicalities that come with the best web design services. On the flip side, many web design companies can help you achieve your website vision, but lack the comprehensive digital strategy to ensure people actually get to your website. It's the search engine optimization component of your digital strategy that the right digital marketing company will help pull all together.  A freelance web designer focuses mainly on your website and likely will not be able to deliver the digital marketing strategy.

Could a full service digital marketing company be a good choice when comparing web design companies?

Absolutely. Rarely does someone only want a website design without consideration of how their new website is going to perform for their business. Additionally, a full service digital marketing company can provide insight into what marketing tactics you're using are working or not working. In many cases, you may not need a new website design, but rather more emphasis on SEO or simply a great paid search campaign to deliver more leads. If you look to your website to help you generate sales, be sure to always get an opinion from a full service digital marketing company to best understand your options.

Should I consider my social media campaigns or any other marketing campaigns while comparing different web design companies?

Many social media visitors will eventually get to your website to check out your brand and you want to make sure you're ready. Often before making an online purchase decision, whether you've invested in e-commerce development or not, the consumer wants to know a little about the company they're potentially going to do business with.

Should I hire a web designer or a web design company?

Especially if you're considering any amount of e-commerce development, you want to go with a web design company. Typically a web design company vs a web designer will come with a larger support staff for the lifetime of your business. We see web designers come and go and often the business owner is left searching for another web designer to pick up the pieces. When you hire an expert web design and web development company it comes with the assurance that even if one person is no longer available, your business will still get taken care of.

Best Web Design Companies: Understanding their Tactics 

Maximizing user experience for the best web design

When it comes to optimizing your user experience for the best web design, it's rarely about adjusting one or two glaring items, but most often it's about achieving the full cycle from a visitor landing on your website to lead conversion. The best web design agencies understand the right questions to ask you about your business and how to apply that insight into your user experience strategy. The difference between a web design that performs how you want it and a web design that merely looks pretty all comes down to the user experience. Items like how easy your website is to use on a mobile device and how fast your website loads. How easy is your website's text to read and is it clear for the user on what they should do to get through the user experience you've designed for them.

Search engine optimization and web design working together

Web design and search engine optimization don't have to be at odds with one another. In fact, the best web design companies get these to work together seamlessly. As equally important the user interface (ux-ui design) is on your website, is understanding how someone got to your website. The best web design will feel like a continuation of someone's search. Your webpage should address right away the topic someone was searching for and help them progress through the user experience you've laid out as part of your web design strategy.

What's the difference between web designers and web developers?

Web designers typically focus on the user experience (ux-ui design). The colors, the layout, the spacing of words and the selection of images for your web design. This step is a science taking into consideration the psychology of how we perceive colors, establishing brand consistency, and at the end of the day making the whole experience of your web design feel easy to your potential customer. Web design development is completed by a web development team or individual web developer who takes the layout concepts for your web design and turns them into code. Ideally the code created in the web development process is created so that your website is responsive. This end product is often referred to as responsive website development and is the process by which your website is coded to work on all devices including tablets and mobile phones. In this way your website "responds" to whatever size of the device someone is accessing your website.

How much time does it take a web design company to deliver a website design and complete the web design development?

The website design phase typically takes no more than 2-3 weeks which includes the content development needed for the layout. Once the web design is completed and approved by you, the project can move into the web development phase. In the web development phase, the project can take one week to several weeks depending on the complexity of your website.

What's the best web design to work with a social media campaign?

Usually a web design consisting of very focused messaging and directing the user exactly which steps to take next work the best. When someone clicks an ad from social media they're typically on a mobile device and most often are not in a "research" position willing to invest very much time. The simpler your web design the better opportunity you have to convert from a social media campaign.

How much does a project manager help with my website design and/or my web development?

A project manager for your web design and/or web development project is essential. The right project manager will help educate and guide you to make the best decisions for your web design project. At HLM, we hire only experienced project managers who have guided several customers through the creative and web design process. A great web design team will help best set you up for ongoing content marketing, additional digital strategy, and ongoing search engine optimization.

Web Design Company: Understanding Web Development

Best Website Design Companies - Award Winning Web Designer | HLM - badge-national-excellence-2020-full_(2)How long does the web development take?

Web development timelines almost always depend on the complexity of the web development project. Think of the complexity of web development like building a new house. Just like a potential new home's design your web design may have advanced features that require more focus, attention, and testing to make sure your web design comes to fruition as it was envisioned.

I think my web design project is complex, how do I find out how complicated the web development will be?

Typically in the web design process when creating something custom the project begins with a wireframe and a scope of work. At the wireframe stage is when complexity can be determined and the amount of effort required to achieve the web design and web development work can be estimated. We recommend always leaving room for 15-20% overage in the web development phase as ideas change and new features get requested. Just like a home remodeling project, sometimes there are things you might not have known upfront and don't get revealed until later in the web development process. Your project size is often determined by how many graphic design components need to be implemented and if there are any e-commerce considerations.

Does offshore web development work?

All web development at HLM is performed in-house to maintain the highest level of quality. Many web design companies use offshore web development but often the quality is not at the level desired. You end up taking more time and spending more money with all the changes required to achieve the original vision of your web design.

Do most top web design companies also do the web development?

Yes. Rarely would you find a web design company who does not also complete the web development portion of the project. Most often if the web design company does not also complete the web development, they have more of a marketing company focus and design the vision for another website development company to implement. At HLM, we perform both to deliver the highest quality product the fastest.

Do great marketing firms focus more on the web design or the web development as their agency strategy?

Web design agencies who focus on e-commerce development typically focus a lot on the web development aspect because there is a lot of business operations to consider. For many of the best web design firms their focus is on generating leads for businesses and will focus more on the web design. At HLM our team is largest enough to have specialists in all aspects of digital marketing strategy and execution to deliver the best result.

Do web design agencies work with others for the web development?

It can depend on the web design agency, but typically they'll handle the content marketing, graphic design, search engine optimization, digital strategy, and web design and development internally. HLM is a web design agency specializing in delivering all aspects of websites designed to generate sales leads for many industries.

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