We created a new website experience and custom SEO package that put NowDry at the top of their competitors with a 90% Index Rate!
The Challenge
NowDry had more than a decade waterproofing basements in metro-Detroit and no place to showcase it. They were using a manufacturer's website to generate leads which helped them develop their business. But to take NowDry to the next level, they needed a branded website experience to showcase the trust and credibility they earned in the community and their industry.
The Strategy
Custom Pro Website + Footprint Pro SEO
Custom Website
Focus On Authority, Value, Social Proof
NowDry needed a professional website design to showcase the value, dedication, and authority he had as an expert basement waterproofer in his community. This included using real photography, videos, and before/after photos. It meant creating a user experience that not only demonstrated knowledge about waterproofing but also the value his team brought as licensed contractors and remodelers.
Key Results:
Engagement, Trust, and Leads
+200% Mobile Click-to-Calls
+114% Total Leads Year-Over-Year
Local SEO
Local Optimization for Brand Name and Services
In order for NowDry to compete in the basement waterproofing and restoration business, we had establish authority by creating engaging, relevant content matching a variety of search queries for basement waterproofing and maintaining a friendly and conversational tone. Our backlink strategy and local on-page optimization for the services he provided was key to getting ranked with search engines and Google My Business (GMB).
Key Results:
Higher Page Rankings, Visibility on GMB for Services
90% Index Rate
+500 Views on GMB
Our Experts are here to help.
Let’s Talk About Your Project
Understanding your needs and expectations are the first step to seeing if we’re a good fit for each other. So let’s jump on a quick call and get to know each other. If we’re a good fit, we’ll provide a free website and SEO analysis along with a customized proposal for you to consider. So let's jump on a quick call and find out!
