Posts in the Pulse on the Industry category
Google Search On 22: 9 Updates You Need to Know
At Search On 22, on September 28th, Google’s annual search event, the company announced...
Why Figuring Out Your Cost Per Lead Can Drive You Mad
It would seem comparing your marketing investments based on which method has the lowest cost...
Google’s Helpful Content Update: 6 Facts You Need to Know Before It’s Too Late
It’s no secret that Google Search is constantly at work, putting the most helpful content...
Facebook’s Home-Feed Update is Great News for Small Businesses
Facebook just recently announced changes to the home feed that could mean a bigger reach and more...
Google's Testing a New Featured Snippet Layout - What it Means for Your Business
What is a Featured Snippet? A featured snippet is a piece of information Google pulls from a...
High Level Marketing Keeps Your GMB Secure
You’ve received an ownership request from Google- now what? A while back, Google added the...
MUM's the Word on Google's Latest Update- or is it?
Ironically, MUM doesn't solve privacy issues. It's a new update that takes Google...
Google's Product Review Update- What You Need to Know
If product reviews are part of your content marketing or SEO strategy, we’ve got news for...
Anatomy of an Ideal About Page
It's Time to Get Real with Your About Page You love your website and it’s...
Google Update: Local Pack Update
In a recent article published by Search Engine Land, Google confirmed they rolled out a recent...
Google My Business is now called Google Business Profile
There is nothing more constant than change, especially with Google. While Google Business...
P2P Marketing; It's Not New But It's Next Year's Top Trend for Small Businesses That Want to Get Ahead of the Curve
2022 is right around the corner and if you haven’t been thinking about next year’s marketing strategies, the time to start is now.
Want a more complete snapshot of your customers' journeys from awareness to purchase? Google heard.
Meet GA4, Google's newest update to their already robust Google Analytics platform. To help break it down, the analytics experts at High Level Marketing put together this handy guide with the most important takeaways and changes for GA4.

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